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	<link>http://sustainableoceanproject.com</link>
	<description>Changing the way we think about our oceans...</description>
	<lastBuildDate>Sat, 31 Jul 2010 15:41:58 +0000</lastBuildDate>
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		<title>Is McDonald&#8217;s Filet-o-Fish Sustainable?</title>
		<link>http://sustainableoceanproject.com/2010/07/31/is-mcdonalds-filet-o-fish-sustainable/</link>
		<comments>http://sustainableoceanproject.com/2010/07/31/is-mcdonalds-filet-o-fish-sustainable/#comments</comments>
		<pubDate>Sat, 31 Jul 2010 15:40:33 +0000</pubDate>
		<dc:creator>Braddock Spear</dc:creator>
				<category><![CDATA[Commercial Fisheries]]></category>
		<category><![CDATA[Fisheries Management]]></category>
		<category><![CDATA[Restaurants & Purveyors]]></category>
		<category><![CDATA[Alaskan pollock]]></category>
		<category><![CDATA[Eastern Baltic cod]]></category>
		<category><![CDATA[Filet-o-Fish]]></category>
		<category><![CDATA[fish]]></category>
		<category><![CDATA[fisheries]]></category>
		<category><![CDATA[Marine Stewardship Council]]></category>
		<category><![CDATA[McDonald's]]></category>
		<category><![CDATA[New Zealand hoki]]></category>
		<category><![CDATA[North Atlantic cod]]></category>
		<category><![CDATA[overfished]]></category>
		<category><![CDATA[restaurant]]></category>
		<category><![CDATA[sustainable]]></category>

		<guid isPermaLink="false">http://sustainableoceanproject.com/?p=1227</guid>
		<description><![CDATA[It may come as a bit of a surprise, but the answer is closer to &#8216;yes&#8217; than &#8216;no&#8217;. SOP lays out the facts and explains why big businesses like McDonald&#8217;s need to push for sustainability. 

McDonald&#8217;s learned a valuable lesson in the early 1990s. Massive overfishing of North Atlantic cod, the only fish it used [...]]]></description>
		<wfw:commentRss>http://sustainableoceanproject.com/2010/07/31/is-mcdonalds-filet-o-fish-sustainable/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Sustainable Seafood to Your iPhone</title>
		<link>http://sustainableoceanproject.com/2010/07/20/sustainable-seafood-to-your-iphone/</link>
		<comments>http://sustainableoceanproject.com/2010/07/20/sustainable-seafood-to-your-iphone/#comments</comments>
		<pubDate>Wed, 21 Jul 2010 01:01:22 +0000</pubDate>
		<dc:creator>Braddock Spear</dc:creator>
				<category><![CDATA[Media & Events]]></category>
		<category><![CDATA[fish]]></category>
		<category><![CDATA[iPhone]]></category>
		<category><![CDATA[iTunes]]></category>
		<category><![CDATA[Monterey Bay Aquarium]]></category>
		<category><![CDATA[seafood]]></category>
		<category><![CDATA[Seafood Watch]]></category>
		<category><![CDATA[sustainable]]></category>

		<guid isPermaLink="false">http://sustainableoceanproject.com/?p=1213</guid>
		<description><![CDATA[Now is a good time to reach out to all you iPhone users. Steve Jobs once again rocked the tech world a few weeks ago with the release of Apple&#8217;s iPhone 4. And another useful new sustainable seafood app was launched earlier this month. SOP follows up on its Tools of the Trade post to [...]]]></description>
		<wfw:commentRss>http://sustainableoceanproject.com/2010/07/20/sustainable-seafood-to-your-iphone/feed/</wfw:commentRss>
		<slash:comments>2</slash:comments>
		</item>
		<item>
		<title>Eat More Pest Species (Vol. 4)</title>
		<link>http://sustainableoceanproject.com/2010/07/11/eat-more-pest-species-vol-4/</link>
		<comments>http://sustainableoceanproject.com/2010/07/11/eat-more-pest-species-vol-4/#comments</comments>
		<pubDate>Sun, 11 Jul 2010 13:03:12 +0000</pubDate>
		<dc:creator>Braddock Spear</dc:creator>
				<category><![CDATA[Commercial Fisheries]]></category>
		<category><![CDATA[Fisheries Management]]></category>
		<category><![CDATA[Recipes & Cooking Tips]]></category>
		<category><![CDATA[lionfish]]></category>

		<guid isPermaLink="false">http://sustainableoceanproject.com/?p=1203</guid>
		<description><![CDATA[What fish is striped like a tiger, has poisonous spines, and could wreak havoc in the Atlantic Ocean off the southeastern United States? If you answered &#8216;lionfish&#8217; you are correct. And supposedly, this invasive species tastes delicious. Below, SOP chronicles the story of the lionfish and shares a recipe.

Lionfish native habitat is rocky crevices and [...]]]></description>
		<wfw:commentRss>http://sustainableoceanproject.com/2010/07/11/eat-more-pest-species-vol-4/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
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		<title>Red Lobster&#8217;s Parent Company Launches Sustainability Website</title>
		<link>http://sustainableoceanproject.com/2010/07/06/red-lobsters-parent-company-launches-sustainability-website/</link>
		<comments>http://sustainableoceanproject.com/2010/07/06/red-lobsters-parent-company-launches-sustainability-website/#comments</comments>
		<pubDate>Wed, 07 Jul 2010 02:08:52 +0000</pubDate>
		<dc:creator>Braddock Spear</dc:creator>
				<category><![CDATA[Restaurants & Purveyors]]></category>
		<category><![CDATA[Chilean sea bass]]></category>
		<category><![CDATA[Darden]]></category>
		<category><![CDATA[Darden Environmental Trust]]></category>
		<category><![CDATA[New England Aquarium]]></category>
		<category><![CDATA[Olive Garden]]></category>
		<category><![CDATA[orange roughy]]></category>
		<category><![CDATA[overfished]]></category>
		<category><![CDATA[Red Lobster]]></category>
		<category><![CDATA[restaurant]]></category>
		<category><![CDATA[seafood]]></category>
		<category><![CDATA[shark]]></category>
		<category><![CDATA[sustainable]]></category>

		<guid isPermaLink="false">http://sustainableoceanproject.com/?p=1194</guid>
		<description><![CDATA[Darden Restaurants, which operates brands such as Olive Garden, Bahama Breeze, LongHorn Steakhouse, and Red Lobster, is now sharing its sustainability philosophy and strategies through a slick new website. As one of the world&#8217;s largest seafood buyers, Darden has much to lose if its supplies disappear. SOP breaks down the company&#8217;s approach to sustainability.

Darden lays [...]]]></description>
		<wfw:commentRss>http://sustainableoceanproject.com/2010/07/06/red-lobsters-parent-company-launches-sustainability-website/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>&#8220;Take Marlin Off the Menu&#8221; Campaign</title>
		<link>http://sustainableoceanproject.com/2010/06/30/take-marlin-off-the-menu-campaign/</link>
		<comments>http://sustainableoceanproject.com/2010/06/30/take-marlin-off-the-menu-campaign/#comments</comments>
		<pubDate>Thu, 01 Jul 2010 03:23:34 +0000</pubDate>
		<dc:creator>Braddock Spear</dc:creator>
				<category><![CDATA[Fisheries Management]]></category>
		<category><![CDATA[Media & Events]]></category>
		<category><![CDATA[billfish]]></category>
		<category><![CDATA[Give Swordfish a Break]]></category>
		<category><![CDATA[International Game Fish Association]]></category>
		<category><![CDATA[Marine Stewardship Council]]></category>
		<category><![CDATA[marlin]]></category>
		<category><![CDATA[National Coalition for Marine Conservation]]></category>
		<category><![CDATA[ocean]]></category>
		<category><![CDATA[restaurant]]></category>
		<category><![CDATA[retailer]]></category>
		<category><![CDATA[sailfish]]></category>
		<category><![CDATA[spearfish]]></category>
		<category><![CDATA[swordfish]]></category>
		<category><![CDATA[The Billfish Foundation]]></category>

		<guid isPermaLink="false">http://sustainableoceanproject.com/?p=1148</guid>
		<description><![CDATA[Sustainable Ocean Project has made the point that chefs, restaurants, retailers, purveyors, and consumers can significantly affect the health of our oceans with the decisions they make. Starting in 2008, three organizations launched a public action campaign to promote the preservation of billfish, such as marlin. SOP supports proper protection and management of these majestic [...]]]></description>
		<wfw:commentRss>http://sustainableoceanproject.com/2010/06/30/take-marlin-off-the-menu-campaign/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Gulf Oil Spill Effects on Sustainability</title>
		<link>http://sustainableoceanproject.com/2010/06/28/gulf-oil-spill-effects-on-sustainability/</link>
		<comments>http://sustainableoceanproject.com/2010/06/28/gulf-oil-spill-effects-on-sustainability/#comments</comments>
		<pubDate>Tue, 29 Jun 2010 00:07:42 +0000</pubDate>
		<dc:creator>Braddock Spear</dc:creator>
				<category><![CDATA[Commercial Fisheries]]></category>
		<category><![CDATA[Fisheries Management]]></category>
		<category><![CDATA[Restaurants & Purveyors]]></category>
		<category><![CDATA[bluefin]]></category>
		<category><![CDATA[Deepwater Horizon]]></category>
		<category><![CDATA[ecosystem]]></category>
		<category><![CDATA[fish]]></category>
		<category><![CDATA[fisheries]]></category>
		<category><![CDATA[Gulf of Mexico]]></category>
		<category><![CDATA[habitat]]></category>
		<category><![CDATA[NOAA]]></category>
		<category><![CDATA[oil spill]]></category>
		<category><![CDATA[oyster]]></category>
		<category><![CDATA[restaurant]]></category>
		<category><![CDATA[seafood]]></category>
		<category><![CDATA[shrimp]]></category>
		<category><![CDATA[sustainable]]></category>
		<category><![CDATA[tuna]]></category>

		<guid isPermaLink="false">http://sustainableoceanproject.com/?p=1164</guid>
		<description><![CDATA[The United States&#8217; worst oil spill in history will undoubtedly have far-reaching effects, geographically and over time. The Gulf of Mexico ecosystem has been disrupted and will face fundamental changes for the foreseeable future. SOP breaks down the spill&#8217;s effects on the sustainability of domestic fisheries. 
The Deepwater Horizon spill impacts fisheries directly through lethal [...]]]></description>
		<wfw:commentRss>http://sustainableoceanproject.com/2010/06/28/gulf-oil-spill-effects-on-sustainability/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Famed Fish Market Gives Sustainability a Toss</title>
		<link>http://sustainableoceanproject.com/2010/06/05/famed-fish-market-gives-sustainability-a-toss/</link>
		<comments>http://sustainableoceanproject.com/2010/06/05/famed-fish-market-gives-sustainability-a-toss/#comments</comments>
		<pubDate>Sat, 05 Jun 2010 17:23:40 +0000</pubDate>
		<dc:creator>Braddock Spear</dc:creator>
				<category><![CDATA[Retailers]]></category>
		<category><![CDATA[Chilean sea bass]]></category>
		<category><![CDATA[Copper River salmon]]></category>
		<category><![CDATA[fish]]></category>
		<category><![CDATA[John Yokoyama]]></category>
		<category><![CDATA[Marine Stewardship Council]]></category>
		<category><![CDATA[monkfish]]></category>
		<category><![CDATA[Pike Place Fish Market]]></category>
		<category><![CDATA[retailer]]></category>
		<category><![CDATA[Russian king crab]]></category>
		<category><![CDATA[seafood]]></category>
		<category><![CDATA[steelhead]]></category>
		<category><![CDATA[sustainable]]></category>
		<category><![CDATA[trout]]></category>

		<guid isPermaLink="false">http://sustainableoceanproject.com/?p=1137</guid>
		<description><![CDATA[Seattle&#8217;s Pike Place Fish Market is going to be famous for something other than throwing fish around. The retailer has committed to be 100 percent sustainable. This is no small task for owner John Yokoyama who sells over 100 types of seafood. SOP explains challenges that lie ahead and offers a suggestion for moving forward. [...]]]></description>
		<wfw:commentRss>http://sustainableoceanproject.com/2010/06/05/famed-fish-market-gives-sustainability-a-toss/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Maersk&#8217;s Sustainable Seafood Saga</title>
		<link>http://sustainableoceanproject.com/2010/05/31/maersks-sustainable-seafood-saga/</link>
		<comments>http://sustainableoceanproject.com/2010/05/31/maersks-sustainable-seafood-saga/#comments</comments>
		<pubDate>Mon, 31 May 2010 22:06:19 +0000</pubDate>
		<dc:creator>Braddock Spear</dc:creator>
				<category><![CDATA[Fisheries Management]]></category>
		<category><![CDATA[General]]></category>
		<category><![CDATA[Media & Events]]></category>
		<category><![CDATA[Chilean sea bass]]></category>
		<category><![CDATA[Greenpeace]]></category>
		<category><![CDATA[John Sackton]]></category>
		<category><![CDATA[Maersk]]></category>
		<category><![CDATA[New Zealand]]></category>
		<category><![CDATA[orange roughy]]></category>
		<category><![CDATA[seafood]]></category>
		<category><![CDATA[SeafoodNews.com]]></category>
		<category><![CDATA[shipping]]></category>
		<category><![CDATA[sustainable]]></category>
		<category><![CDATA[toothfish]]></category>

		<guid isPermaLink="false">http://sustainableoceanproject.com/?p=1120</guid>
		<description><![CDATA[The world&#8217;s largest container-shipping company, Maersk, made headlines throughout the seafood business press this past week. In a case of good intentions, misunderstandings, and clarifications, the New Zealand government, Greenpeace, and John Sackton of SeafoodNews.com all played a role. SOP clears up the story and teases out a couple positive messages. 

On May 27th, Greenpeace [...]]]></description>
		<wfw:commentRss>http://sustainableoceanproject.com/2010/05/31/maersks-sustainable-seafood-saga/feed/</wfw:commentRss>
		<slash:comments>1</slash:comments>
		</item>
		<item>
		<title>Sustainable Seafood Recipe: Squid</title>
		<link>http://sustainableoceanproject.com/2010/05/26/sustainable-seafood-recipe-squid/</link>
		<comments>http://sustainableoceanproject.com/2010/05/26/sustainable-seafood-recipe-squid/#comments</comments>
		<pubDate>Wed, 26 May 2010 23:54:42 +0000</pubDate>
		<dc:creator>Braddock Spear</dc:creator>
				<category><![CDATA[Recipes & Cooking Tips]]></category>
		<category><![CDATA[Anne Burrell]]></category>
		<category><![CDATA[Blue Ocean Institute]]></category>
		<category><![CDATA[bycatch]]></category>
		<category><![CDATA[calamari]]></category>
		<category><![CDATA[Environmental Defense Fund]]></category>
		<category><![CDATA[Monterey Bay Aquarium]]></category>
		<category><![CDATA[seafood]]></category>
		<category><![CDATA[squid]]></category>
		<category><![CDATA[sustainable]]></category>

		<guid isPermaLink="false">http://sustainableoceanproject.com/?p=1095</guid>
		<description><![CDATA[Squid shows up on more menus than many other seafood items. Most commonly prepared as fried calamari, it is one of the unsung heroes of sustainability. Yet, squid rarely gets put on the pedestal like wild-caught Alaskan salmon and farm-raised oysters. SOP shares with you a delicious, unique, and quick recipe in the hopes that [...]]]></description>
		<wfw:commentRss>http://sustainableoceanproject.com/2010/05/26/sustainable-seafood-recipe-squid/feed/</wfw:commentRss>
		<slash:comments>2</slash:comments>
		</item>
		<item>
		<title>&#8220;Savoring Sustainable Seafood&#8221; Event</title>
		<link>http://sustainableoceanproject.com/2010/05/19/savoring-sustainable-seafood-event/</link>
		<comments>http://sustainableoceanproject.com/2010/05/19/savoring-sustainable-seafood-event/#comments</comments>
		<pubDate>Thu, 20 May 2010 00:16:50 +0000</pubDate>
		<dc:creator>Braddock Spear</dc:creator>
				<category><![CDATA[Fisheries Management]]></category>
		<category><![CDATA[Media & Events]]></category>
		<category><![CDATA[Restaurants & Purveyors]]></category>
		<category><![CDATA[Barton Seaver]]></category>
		<category><![CDATA[Bryan Voltaggio]]></category>
		<category><![CDATA[chef]]></category>
		<category><![CDATA[Eric Schwaab]]></category>
		<category><![CDATA[fish]]></category>
		<category><![CDATA[Michel Richard]]></category>
		<category><![CDATA[National Museum of Natural History]]></category>
		<category><![CDATA[Nora Pouillon]]></category>
		<category><![CDATA[restaurant]]></category>
		<category><![CDATA[Rick Moonen]]></category>
		<category><![CDATA[Savoring Sustainable Seafood]]></category>
		<category><![CDATA[seafood]]></category>
		<category><![CDATA[Smithsonian]]></category>
		<category><![CDATA[sustainable]]></category>
		<category><![CDATA[Top Chef]]></category>

		<guid isPermaLink="false">http://sustainableoceanproject.com/?p=1083</guid>
		<description><![CDATA[Hosted by the Smithsonian&#8217;s National Museum of Natural History, Savoring Sustainable Seafood takes place June 11th and 12th in Washington DC. This high profile event should not to be missed. Unfortunately, however, SOP staff will be out of town. We will rely on any readers who attend to fill us in on the details.
The evening [...]]]></description>
		<wfw:commentRss>http://sustainableoceanproject.com/2010/05/19/savoring-sustainable-seafood-event/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
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