Is McDonald’s Filet-o-Fish Sustainable?

It may come as a bit of a surprise, but the answer is closer to ‘yes’ than ‘no’. SOP lays out the facts and explains why big businesses like McDonald’s need to push for sustainability.

McDonald’s learned a valuable lesson in the early 1990s. Massive overfishing of North Atlantic cod, the only fish it used [...]

Sustainable Seafood to Your iPhone

Now is a good time to reach out to all you iPhone users. Steve Jobs once again rocked the tech world a few weeks ago with the release of Apple’s iPhone 4. And another useful new sustainable seafood app was launched earlier this month. SOP follows up on its Tools of the Trade post to [...]

Gulf Oil Spill Effects on Sustainability

The United States’ worst oil spill in history will undoubtedly have far-reaching effects, geographically and over time. The Gulf of Mexico ecosystem has been disrupted and will face fundamental changes for the foreseeable future. SOP breaks down the spill’s effects on the sustainability of domestic fisheries.
The Deepwater Horizon spill impacts fisheries directly through lethal [...]

Famed Fish Market Gives Sustainability a Toss

Seattle’s Pike Place Fish Market is going to be famous for something other than throwing fish around. The retailer has committed to be 100 percent sustainable. This is no small task for owner John Yokoyama who sells over 100 types of seafood. SOP explains challenges that lie ahead and offers a suggestion for moving forward. [...]

“Savoring Sustainable Seafood” Event

Hosted by the Smithsonian’s National Museum of Natural History, Savoring Sustainable Seafood takes place June 11th and 12th in Washington DC. This high profile event should not to be missed. Unfortunately, however, SOP staff will be out of town. We will rely on any readers who attend to fill us in on the details.
The evening [...]

Eat More Pest Species (Vol 3.)

The third installment of Eat More Pest Species is an update of the first two volumes. SOP reports on developments for both cownose ray and Asian carp.
The cownose ray has hit prime time. The national media giant CNN profiled the Virginia Marine Product Board’s efforts to promote the fish as healthy, sustainable, and tasty. [...]

Sustainable Fish in Cat Food!

SOP promises you this is not a joke! Mars Petcare, whose brands include Snickers, Juicy Fruit, and Uncle Ben’s Rice, will soon offer cat food products made from sustainably sourced fish. SOP found this a bit shocking (even comical) at first. But, we believe this underscores how pervasive the sustainable seafood movement has become.

Mars [...]

Is Farm-Raised Seafood Sustainable or Not? (Part 3)

Finally, SOP unveils answers to the question we have all been waiting for: What specific farm-raised seafood products are most sustainable? Below we offer good and bad selections of farmed seafood. But, because nothing is absolute in sustainable seafood, you should still ask questions at the restaurant or fish counter.
As a class, cultured shellfish are [...]

Marvesta Raises Shrimp Above Ground

Starting in 2002, three young proprietors combined their expertise in business and technology, and applied it to sustainable aquaculture. The friends found a plot of land on Maryland’s Eastern Shore for their operation and set off to carve a niche in the market of the most consumed seafood in the U.S…..shrimp. SOP spoke with Scott [...]

Is Farm-Raised Seafood Sustainable or Not? (Part 2)

When evaluating whether a particular fish farm is sustainable or not, it is helpful to think about where the operation is located within the environment. Each location has its own set of positives and negatives. Following up on Part 1, SOP peels away the next layer to help answer the complex question of whether your [...]

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What we do...

Sustainable Ocean Project (SOP) brings you inspiring stories and easy to understand information about a growing sustainable and local seafood movement that we all should be a part of.